EMR Partners for Fully Embedded Bloodstock Solution 

September 1, 2025

COO of Equine MediRecord Finlay Dargan & Hannah Gunner, Equine Insurance Lead at WTWIn a training yard in Newmarket (EMR Photo)

Global insurance heavyweights Willis, Markel & Kayna partner with Equine MediRecord to provide online equine insurance solution 

LONDON, UK – Irish-based Equine MediRecord, a global leader in equine digital health software, has partnered with Willis – a WTW company (NASDAQ: WTW), Markel Insurance – the insurance arm of Markel Group Inc (NYSE: MKL), a Fortune 500 company – and Kayna, to make the purchasing of bloodstock insurance more accessible and efficient for horse owners and trainers in the UK. 

“In the past, purchasing insurance via traditional methods had been an issue with the equine industry that we have been hoping to address for some time,” said Finlay Dargan, COO of Equine MediRecord. “Horses remain a significant challenge to insure. Horse values are highly volatile, and insurance can be expensive. So, under-insurance and non-insurance are common. As part of our ongoing push for equine welfare, we hope that Equine MediRecord can begin to help support the growth of the equine insurance market and, in the long term, improve equine welfare outcomes for everyone.”

Anthony Borgman, Head of GB Affinity, Willis, said “We are delighted to launch the first fully embedded bloodstock solution making insurance easy to access and quick to arrange. Our partnership with Equine MediRecord, a leading international vertical SaaS provider of equine health and associated regulatory compliance platform services for racehorses, and Markel for their specialty product expertise, has enabled us to establish such an innovative solution for bloodstock clients. Today’s announcement demonstrates how insurance is quickly becoming a strategic proposition for vSaaS platforms. Embedding insurance serves to offer customers improved and more convenient customer experiences, which in turn can enhance customer loyalty with the brands they trust.”

The group plans to launch the sale of equine insurance in the UK before moving on to further markets.

About Equine MediRecord

Equine MediRecord’s platform has seen extensive international traction having already amassed an impressive list of clients and users including the Saudi Cup, the Breeders’ Cup World Championships, the British Horseracing Authority, Thoroughbred Owners of California, Kentucky Thoroughbred Association, the Arabian Racing Organisation, Pegasus World Cup, Preakness Stakes, Hong Kong Jockey Club and Racing Victoria. Equine MediRecord in 2022 received a multi-million dollar investment from Merits Holdings to become part of their Business Infusions group, the largest equine veterinary software group in the world. The company sells and maintains a revolutionary software platform which allows for the full veterinary history of the horse to be recorded securely, ensuring the best possible horse welfare as well as aiding with crucial anti-doping procedures.

For more on Equine MediRecord, visit www.equinemedirecord.com

About Willis

At Willis, a WTW company (NASDAQ: WTW), we provide data-driven, insight-led solutions in the areas of people, risk and capital. Leveraging the global view and local expertise of our colleagues serving 140 countries and markets, we help organizations sharpen their strategy, enhance organizational resilience, motivate their workforce and maximize performance. 

Working shoulder to shoulder with our clients, we uncover opportunities for sustainable success—and provide perspective that moves you. 

Learn more at wtwco.com.

About Markel Insurance 

We are Markel Insurance, a leading global specialty insurer with a truly people-first approach. As the insurance operations within the Markel Group Inc. (NYSE: MKL), we leverage a broad array of capabilities and expertise to create intelligent solutions for the most complex specialty insurance needs. However, it is our people – and the deep, valued relationships they develop with colleagues, brokers and clients – that differentiates us worldwide. 

For more information, visit: https://www.markel.com/ and https://www.markel.com/international/london/equine-and-livestock for a wide portfolio of products, including bloodstock and equine liability to suit a broad range of risks, from large stud farms to individual horses.

About Kayna

Kayna enables embedded insurance through vertical SaaS platforms. It provides the technology and data orchestration layer between carriers, brokers and any vertical SaaS platform to distribute products that are directly relevant to platform customers. Founded in 2021, Kayna was developed in the Founders Factory Venture Studio in collaboration with Aviva. It is a Lloyd’s Lab Accelerator Programme Cohort 9 alumnus and winner of the 2023 InsurTech NY’s Carrier/ Broker Competition for Global Early-Stage Insurtech. Kayna is backed by DeltaPartners (Ireland), MiddleGame Ventures (pan-European), Aperture (Switzerland) and InsurTech Fund – an affiliate of InsurTech NY (USA).

Kayna operates across platforms that serve millions of people and businesses worldwide, ranging from field services, fintech and retail, to personal care and wellness.

For more information, visit https://kayna.io/                    

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