HorseTech Conference
On Thursday, October 31, 2024, the 7th Annual HorseTech Conference will take place in Del Mar, California, on the eve of the Breeders’ Cup, the world’s biggest racing event where 37,500 fans will witness the crowning of 14 new world champions. We are excited to welcome some of the most successful and passionate equestrians, breeders, owners, veterinarians, investors, and innovators with backgrounds in data science, animal welfare, medical devices, life sciences and technology.
The conference will highlight the latest advancements aimed at optimizing the performance of the world’s elite equine athletes and their jockeys. We’ll also have presentations exploring how technology is being used around the world to bring a vibrant future for horses, riders and our invaluable equestrian heritage.
The conference is currently oversubscribed, and we are working to secure a larger venue to accommodate more attendees.
Click to register to live stream the event or for more information.
The agenda and timed schedule are currently being finalized and will be available for download here soon.
The event will also be complemented with an exclusive networking event & invite to an unforgettable Breeders Cup Party.
Topic/Speakers will include:
In the opening keynote David Doherty will discuss how Californian tech brands like Apple, Google or Tesla would rebrand, market & psychologically transform the public’s perception of the Thoroughbred.
We’ve entered a new era when the world’s biggest Horse Racing event is now sponsored by Cygames (the Japanese multiplayer horse racing themed game developer owned by a Japanese Racehorse owner). This Panel Discussion will discuss why this is happening now and the pros/cons for the sport when cross media online content like “Uma Musume Pretty Derby” (a game set in a world of animation, comics, live concerts and music where the ‘horse girls’ characters inherit the names & souls of real racehorses and make bids to conquer the Twinkle Series while living a school life with friends & trainers) start becoming the most popular way for the next generation to start engaging with the Sport of Kings.
Nathan Horrocks is a Former Jockey (10 years in National Hunt). Award-Winning Director, Producer, Filmmaker, Co Founder of Equine Productions and JockeyCam. If you need inspiration to innovate with HorseTech look no further than to how he combined his two passions of film and horses to find a solution to his frustration with the undervalued visual output of his sport. With unrivalled levels of credibility, authenticity and industry knowledge his creativity is producing products that are engaging those familiar and unfamiliar with the equestrian world by portraying the sport in a completely new immersive experience.
Will Duff Gordon is the CEO & Founder of Total Performance Data – the world’s leading Horse Racing Data Provider. With data from 150+ racetracks, TPD’s global inventory is your go-to source for horse racing data. Will will discuss how data innovations are bringing in a new era in Horseracing and securing the future for the sport.
PETA‘s Senior Vice President Kathy Guillermo will discuss ways technology can protect racing’s social license to operate. A must watch for anyone who cares about the continuation of Equestrian cultures and the future of horses in society.
The future of the racing industry is at a critical juncture across the world eg. the recent closure of $500Million state of the art Singapore Turf Club and with it the end of 180 years of horse racing in Singapore. This panel will bring together (brave) visionaries to share advice on the strategies being used to cancel the sport and how they can be survived and countered in the Information Age.
Pierce Dargan will discuss the work Equine Medirecord have done to build a platform that sets a new global standard in the management and oversight of equine health and regulatory compliance. Equine MediRecord is not just software; it’s a movement towards ethical, accountable, and unparalleled equine care, recognized as the world’s foremost equine health software solution.
David Evans PhD and Bachelor of Veterinary Science, taught Veterinary Physiology as a Professor at the University of Sydney and has more than 30 years experience conducting research and developing techniques for monitoring training and fitness in thoroughbreds. His presentation will discuss the scientific bases of fitness tests and how the results can be used to guide the decision making process for racehorse trainers.
Joe Carr, Founder of the Equine Risk Management Group LLC, will present on the technological innovations being adopted to manage Equine Safety and maintain the optimal racing Surfaces.
Luke Cole is a long-standing pioneer in robotics, computer vision and product development. He is also developing next-gen paddock automation tech such as the Clean Earth Bot system that collects and recycles manure into fertiliser creating a localised circular economy system that will transform yards across the world.
Roger Meacock, Founder of Natural Health Solutions, is a pioneering British Veterinary Surgeon that has specialised in advanced medical technologies and alternative medicine for more than 20 years. In this presentation he will discuss the misinformation surrounding complimentary and alternative health and the opportunities it offers to help advance the health of horses and riders.
Sean Cooney, founder of Botanica.ie, presents on the exceptional range of Creams, Washes and Sprays that he’s developed with natural ingredients to promote and maintain healthy skin. Established in 2005 the Botanica range of products hold a highly prized Royal Warrant and are relied upon by the world’s top Trainers, Studs, Veterinarians and Riders. The company is currently seeking a distributor for the USA.
Sharon Quigley, Founder of the Pythagoras Institute of Sound & Vibrational Healing, will present on pioneering research that has been conducted with leading racehorse trainers and breeders in Ireland. Audiences will discover more about how Horses ‘hear’ (it’s very different to our systems) and research being done to develop audiovisual systems that help optimise a horses natural healing systems, raise awareness of their routines and training schedules, make the shift to lunar calendars, etc. Audiences will take away things they can do immediately to help improve their stable environments and an invitation to get involved in this exciting field of research.
Lee G. Waters MSc, SFHEA is the Director at Clear Waters Sports Vision Ltd. In his presentation he shares the research studies he does looking to understand the cognitive process of decision making. He will explain how he’s mixing technology, reflective techniques and analytical competence to provide an experience that leads to no assumptions, no guessing, and no bias, which is vital for understanding performance enhancement.
Bridget Doran, Technologist at EnlightKnowledge.com, will discuss the key opportunities emerging from the blockchain space in the Equine World and how to leverage thesee to drive organizational success across multiple functions.
Joseph Harding and Marie Marks will present on how at Bridl they’re using tech to simplify Equine Trade and why this is positive for animal welfare and the industry
Richard Butterworth, the entrepreneurial Founder of Equine Salt Therapy who brought patented natural health technology into many of the world’s best horse stables, discusses how Equine Salt Therapy is breathing new life into Equine Health.
Bruce McNeill is an experienced groom, trainer and barefoot trimmer proficient at reversing years of poor performance having worked with hundreds of horses suffering from hoof lamenes. He has developed a training regimen for hoof rehabilitation called “Barefoot Movement Therapy”. This method understands the importance of controlling diet while developing an individualized exercise program that controls stress, helping to prevent gastric ulcers which can cause hoof failures during confinement and rest. He is currently a student at a dressage farm in Harrodsburg Kentucky owned by J.P. Giacomini developing a plan to integrate Barefoot Movement into their dressage program.
Christa Lafayette is the Founder and CEO of Etalon Equine Genetics. Etalon was created to help decode the meaning of equine genetics and how it relates to horse health. They have developed an affordable, easy to use comprehensive range of quality genetic tests to help breeders, owners, veterinarians and trainers identify their horses’ health risks, determine performance traits, and pinpoint ancestry.
George Schwatz, Founder & CEO of EquineDx.tech, presents on the diagnostic revolution happening in the Equine world.
This discussion panel will debate the FDA’s Animal and Veterinary Innovation Agenda and the impacts it will have on the HorseTech market.
Sandra Murphy, founder of Equidiet, will discuss equine hydrotherapy developed to safely and effectively balance a horse’s body fluids with a 100% natural, whole food fibre nutrition.
Julian Mitchell, Producer at Horse Town Media, will share on his unique experience of making the Horseracing world’s first reality show. “Horse Town’ takes views on a journey behind the scenes of a working yard in Newmarket, the renowned home of flat racing in England.
JP Giacomini (Facebook/Website) has more than 50 years of experience as an international dressage trainer and Olympic level eventing coach. Best known for his classical foundation and innovative approach to resolving behavior and biomechanics training problems with every type of horse, regardless of their discipline. In his presentation JP will introduce and discuss the benefits of the ‘Come Along’ Halter he invented.
Meljay Turner, author of the Equine Semaphore Code, shares what has been achieved from her published research into the way horses communicate and discusses the HorseTech opportunities this creates. Imagine an App that let you point your Mobile camera at a horse to accurately translate what it was trying to say? Imagine a horse could communicate to a computer via a camera and the biofeedback mechanism could be used to make healing musical compositions? Imagine a day when Jockeys are trained by watching JockeyCam videos from events with analysis translating the meanings of the horses split second ear movements?
Sandra Cole is developing the AI Smart Rider which uses AI powered wearable tech that gives real-time feedback though haptic and/or verbal feedback, on horse and rider simultaneously. Now that Equestrians are carrying smartphones (sensor laden broadband connected super computers) isn’t it time that we used the tech to optimise how we ride and exercise our horses?
Coming soon….
Computer Assisted Wagering (CAW): Can we stop Algorithm wars killing the Horseracing Industry as well as several more speakers/topics to be added. Get in touch if you know of an tech innovation we should feature.
The presenters have been carefully selected because of their innovative, original, entrepreneurial approaches so we will expect delegates to be familiar with at least the content published in the HorseTech Market Report (download your completely FREE copy today).
About …
The HorseTech Conferences are an International series of annual Conferences that share and discuss the most exciting technological opportunities and shine the spotlight on the entrepreneurial innovators that are doing the pioneering work to get these innovative new forms of best practice developed and adopted.
“HorseTech” is a term we coined to highlight how “Technology” (meaning: the application of knowledge for achieving practical goals in a reproducible way) is advancing the welfare, breeding and training of horses and improving the lives, performance and safety of equestrians. We are confident that by sharing this widely we can also contribute to efforts to protect and develop equestrian cultures.
After successful annual Conferences at the Royal Vet College London (United Kingdom), Dubai International Horse Fair (UAE), Dublin (Ireland), “Online Only” (due to the lockdown restrictions on travel), at the Cheltenham Festival (United Kingdom), an Ancient Technology Workshop in Kildare (Ireland) and in Tokyo, Japan in 2023.
Please don’t hesitate to get in touch if you’d like to be involved or have ideas/suggestions for us as we’re always looking to learn and create events that surpass the expectations of our delegates, livestream audiences and sponsors. HorseTechConference
